Reporting to the VP of Central Teams, the Executive Director (ED) is responsible for growing and cultivating a broad pipeline of 250,000 alumni, parents, friends and other constituencies to meet and exceed annual/campaigns unique donor goals to sustain donor giving and engagement. The ED will manage a team of eight professionals to create an industry-leading array of engagement content and solicitations using social media, digital advertising and digital tacking tools, email, web, print, video messaging, inbound marketing programs, text, phone and more (i.e. MarketSmart, Evertrue, Thankview, Mongoose, Anthology, Cascade, RNL).
The ED creates and implements strategies to measure and increase engagement, constituent user experience, lead generation, acquisition of donors, renewals and upgrades to fill the leadership giving pipeline through the recognition program, The Hill Society. He/she oversees the Syracuse Connects team of student engagement partners to deploy a digital engagement team at scale. In addition, the ED partners effectively with key colleagues with central Marketing and within AEA including Alumni Engagement, Advancement Services, Technical Systems and Services, Prospect Research, regional Advancement, Donor Relations, and the leads of the Schools, Colleges and Units.
Syracuse University is a place where talent, desire, and opportunity thrive. In 12 different schools and colleges that span the liberal arts and professional disciplines, students, faculty, and staff from diverse backgrounds come together to learn, create, and break boundaries.
The University is also a vital part of the community, providing services as well as being a leader in employee benefits, work-life and organizational development, training, student employment, staff relations, and workforce diversity.
Syracuse itself is located at the crossroads of New York State, and offers a lush landscape of seasons. From fun-filled summers in the Finger Lakes to snowy winters that thrill outdoor sports enthusiasts, the area truly has something for everyone.