The Sales Planning team is responsible for generating, analyzing, and communicating proposals (in Online Display Media and Creative Solution programs) to the sales organization for presentation to Advertising Agencies and/or clients. The Sales Planning team supports the sales process through deadline management and research from pitch stage to sold programs. Planners will work closely with Sales and Marketing Departments and all media platforms for sales opportunities. This position will also need to track any account issues and report them to the accounting/billing department.
Job Summary & Purpose
The Sales Planner (SP) will have management responsibility to the US - Sales department.
The SP will oversee planning of Online Display campaigns and assist in creative solutions programs for our customers and support Sales to generate responses to client proposals.
Key role responsibilities
Key tasks include, but are not limited to:
Prioritize work and manage deadlines
Provide service level management to Sales
Partner internally with Sales to implement packaging and pricing strategy adhering to rate cards and guidelines
Maintain the pipeline in collaboration with your Sales team ? Execute budget revisions including incremental spend, optimizations, makegoods, and cancellations
Collaborate with various departments to help fulfill a variety of client requests and aid Sales in their proposals
Partner closely with the Ad Ops team
Communicate effectively with agency contacts to address RFP deliverables and ad hoc requests
Identify areas for improvement within the pre-sale process and recommend solutions to drive operational efficiencies
Assist in the preparation and follow-up for client meetings, including the review of industry and account-specific information
Work closely in partnership with Sales, Marketing and CS stakeholders to develop responses to client proposals (including: recommending a pricing strategy based on an account's campaign objective) to execute campaigns, maximize delivery against contracted goals, and address client reporting needs
Work independently to review and create customized media plans and strategically utilize inventory to maximize revenue
Assist in generating support materials for proposals (including: decks, ad specs, and general research to Sales Development)
Ensure that all bookings are set-up properly and approved in the CRM database
Maintains weekly meetings with assigned sales partner (Account Director, VP and others) to go review open opportunities, and questions/updates about upcoming and current campaigns
Assist in analyzing trends on competitive sites
Maximize revenue potential for network given marketplace and inventory conditions
Add all marketing elements to appropriate sales proposals
Essential skills and experience
Some experience in online advertising
College degree preferred
Be familiar with IAB terms and conditions
Proficient in MS Excel, MS Word, Powerpoint, Keynote and other systems ? Ability to work in partnership with other departmental team leads ? Able to work with ambiguity and articulate solutions to several stakeholders ? Effective service level management
Demonstrable experience of effectively managing team priorities and workloads and successfully reporting these on a frequent basis to the departmental head
Exceptional organizational and time-management skills
Confident and comfortable working to tight deadlines, under pressure and on multiple work priorities
Attention to detail is paramount
Demonstrable experience of digital marketing or advertising
Keen interest and/or experience of sales or commercial operations with aspirations to go into Sales Development or Sales
Understanding and knowledge of using CRM and/or booking systems (Salesforce, Netsuite or similar)
Able to keep multiple stakeholders informed and updated of campaign progress; able to articulate key milestones and dependencies
Working knowledge of media agencies
Able to deliver confidently within a project framework / structure
About Future Publishing
What will I get in return?
As well as our standard benefits, we have a number of awesome perks available to our staff including:
Unlimited paid time off (yes you read that right!)
A share in our success - every member of staff receives a profit pool bonus at the end of our financial year
Free food (monthly munchies, bagel Fridays, fresh fruit & snacks and coffee and tea on tap)
Central office locations with cool open plan working spaces
Free digital magazine subscriptions and access to back copies of our print magazines and bookazines
Discounted gym membership and onsite health & wellbeing (yoga at lunch anyone?!)
Annual Future conference - get together with your colleagues to celebrate success and look forward to what's next
Regular staff socials arranged by our wonderful Employee Community & Culture committees
Huge opportunities to learn and develop whether through professional qualifications, exposure to incredible business projects or informal lunch & learns, hosted by your colleagues
We are Future
Connectors. Creators. Experience Makers
We’re Future. We’re 2300 colleagues over 200 brands speaking to 400 million people every month across the globe through w...ebsites, events and magazines. We haven’t just survived in 2020, we’ve thrived, increasing our audience share, taking more number one positions, acquiring new businesses and launching new brands.
And we don’t plan on stopping any time soon.
We’ve got an ambitious plan for 2021 that will build on our growth momentum and unlock new opportunities. We’re calling it Future 3.0 and we’re looking for talented people who want to be a part of it.
Inclusion & Diversity
At Future we are passionate about ensuring that as a business, we are continuing to promote diversity and inclusion not just in our recruitment processes, but everything we do.
Future is an equal opportunity employer and we will continue to ensure our recruitment process will be free of bias and our workplaces are inclusive, positive, free of discrimination and respects all backgrounds and beliefs. Our culture is underpinned by our values which will continue to ensure that all applicants, current and future employees are treated with respect and fairness.
We are continuing to be inclusive in our approach to flexible working, ensuring that we are making adjustments where required and providing our employees the tools and support to enable them to grow and flourish in their careers